Free PDF Telling Training's Story: Evaluation Made Simple, Credible, and Effective, by Robert O Brinkerhoff
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Telling Training's Story: Evaluation Made Simple, Credible, and Effective, by Robert O Brinkerhoff
Free PDF Telling Training's Story: Evaluation Made Simple, Credible, and Effective, by Robert O Brinkerhoff
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No matter how much trainers believe that their work is valuable, clients will always want solid, objective evidence that the training they're spending good money on is effective. ""Telling Training's Story provides the tools to do just that, allowing anyone to measure a training regime's effectiveness and prove it to customers. The book's central tool is the Success Case Method (SCM), and although the SCM is rigorous enough to convince even the harshest skeptic, it's also easy to understand. The book first explains how the SCM works, and then lays out a five-step plan that shows how to perform an SCM evaluation. Later chapters elaborate on the SCM process, providing in-depth instructions and guidelines. There are also four case studies that show how SCM evaluations were performed by global organizations. Filled with examples and checklists, ""Telling Training's Story levels the playing field by granting trainers the ability to prove what they know in their heart -- training works.
- Sales Rank: #671601 in Books
- Brand: Brand: Berrett-Koehler Publishers
- Published on: 2006-03-01
- Original language: English
- Number of items: 1
- Dimensions: 8.98" h x .68" w x 6.10" l, .95 pounds
- Binding: Paperback
- 254 pages
- Used Book in Good Condition
About the Author
Robert O. Brinkerhoff, Ed.D., an internationally recognised expert in evaluation and training effectiveness, has been a consultant to dozens of major companies and organisations in the United States, South Africa, Russia, Europe, Australia, New Zealand, Singapore, and Saudi Arabia. Brinkerhoff's clients include American Express, Anheuser-Busch, Anglo-American Corporation (Johannesburg), the Federal Aviation Administration, Compaq, Canadian Tire, EDS Corp., QUALCOMM, the U.S. Postal Service and the World Bank.
Most helpful customer reviews
1 of 1 people found the following review helpful.
Clearly written, clever ideas
By S. Berg
This is a great book. It clearly describes a training evaluation methodology in enough step-by-step detail to be able to turn around and apply it after reading the book. In addition to describing specific examples of the method's use during the book, there are also four case studies at the end...this helped me see ways to apply this method from a variety of angles. The method seems straight-forward and practical, and the book is reader-friendly. I've already recommended this to others.
2 of 2 people found the following review helpful.
The "how to" for evaluating training success
By Rolf Dobelli
Many factors influence whether training succeeds in providing employees with a new tool or skill. Robert O. Brinkerhoff explains how to evaluate the success of your training programs and shows you how to distinguish between well functioning areas and those that need improvement. The book explains the "success case method" of evaluating training. Brinkerhoff presents real-world case studies to show how various companies used the program and explores the results. getAbstract recommends this book to trainers and to organizations that want a process for proving the value of training.
12 of 15 people found the following review helpful.
Right Up There With "Preparing Instructional Objectives."
By E. T. Shineman
Brings to the topic of training evaluation what Robert Mager brought to training design. An extremely lucid read about the author's why-didn't-anybody-think-of-this-before "Success Case Method" of training evaluation. Shows how traditional "Training ROI" methods are not only impractical, but wrongheaded in trying to isolate training impact from the work environment. Offers a fast track alternative that helps you improve your training as you prove it, and team better with the business issue owners whose support you require. Not an academic tome, this is a real "how to do it" manual that provides everything you need to know to evaluate your own training projects, illustrated by real case study examples.
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